Dunkin’s holiday menu offers three seasonal drinks: the gingerbread iced latte, peppermint-mocha latte, and chai oat-milk latte. As a fan of all things peppermint and gingerbread, I couldn't resist trying out all of the festive drinks to see which chain was doing the holiday season justice this year. I definitely liked it a lot better than the other caramel alternative, but in the future, I'll ask the barista to cut the amount of syrup in half. Dunkin worker here. In the U.S., Starbucks leads with about 15,000 locations compared to the nearly 8,500 Dunkin' Donuts locations. In short, I "fa la la la" loved it, and I can't wait to order it next time at Dunkin'. Nonetheless, there are key differences in their business models related to scale, store ownership, and branding. Finance did a taste test of three Starbucks drinks (the Peppermint Mocha, Caramel Brulee Latte and Iced Toasted White Chocolate Mocha) and compared them to Dunkin's competing drinks (namely the Peppermint Mocha Latte, Gingerbread Latte and the new Sugarplum Macchiato). David Hoffman was named CEO of Dunkin' Brands in 2018. Starbucks generates over $26 billion a year in revenue, while Dunkin' Brands' annual revenues are just under $1.5 billion. By Dan Gentile. He will serve as executive chairman of the board and focus on developing the international business. When Feb. 26 rolls around, Dunkin’ will begin serving matcha lattes.How Matcha Helped Me Quit Coffee for GoodFor those who are unfamiliar with matcha, it’s green tea leaves in powder form. In 2016, Hoffman joined Dunkin' Brands as president of Dunkin' Donuts U.S. In recent years, Dunkin' Donuts has focused increasingly on nontraditional food options with the hopes of attracting customers outside of breakfast hours. But although the seasonal flavors shine, Starbucks' espresso is strong enough to not get buried. Perhaps that's why this option has been a mainstay on the chain's menu every holiday season for 18 years, with many stores — including my own — frequently selling out of peppermint flavor every few days when winter comes around. After one whiff of this latte, I was mentally transported to a chilly afternoon spent walking through the woods, which is about as wintery as you can get. Brand equity refers to the value a company gains from a product with a recognizable and admired name when compared to a generic equivalent. Of all of the holiday drinks I tried, Dunkin's peppermint-mocha latte was my least favorite. Upon the first sip, I thought of the sweets that my family and I used to get in tins from my neighbors when I was a kid, which often consisted of chewy caramels and cellophane-wrapped buttered toffee. That said, the peppermint mocha may not be for those who are super sensitive to rich, sugary tastes. Savanna Swain-Wilson for Insider. Starbucks won the battle of the tastiest peppermint mocha, while Dunkin' came in clutch with the winning gingerbread latte. Despite the fact that they sell, more or less, the exact same products, the conflicting experiences of patronizing either of these two chains — already quite pronounced in the minds of most consumers — is nothing next to the differences in the companies themselves. Let’s just say they have failed, at least with the hot version. Starbucks' caramel-brulée latte uses a different syrup than the regular caramel latte. since, “No Rules Rules: Netflix and the Culture of Reinvention”. VERDICT: Although I thought the caramel-brulée latte was enjoyable, I still found it was a bit too sweet for me to order as-is. Winter is often associated with hot drinks, but as someone who routinely drinks iced coffee, I appreciated that the chain added a cold option to its list while also serving the warm alternative. I don't mean to sound like the Grinch, but I was ultimately unimpressed by this option. Grease, sugar and caffeine built the foundation of this beloved breakfast chain, but the tide is turning. Corporate social responsibility (CSR) is a business model that helps a company be socially accountable to itself, its stakeholders, and the public. Both companies have doubled down on strategic tech initiatives like mobile ordering and delivery, explaining Dunkin' Donuts' partnering with Alphabet Inc.'s (GOOG) navigation app Waze. I get it with Carmel, cream, and an espresso shot Starbucks is overpriced sh!t Travis began as CEO in 2009. With a bold, decadent taste that keeps you wanting more, this drink gets about as close to a pure chocolate flavor as possible. Starbucks announced Howard Schultz's departure from the company in 2018. Let me begin by saying I am well aware that Starbucks' eggnog latte and its popularity — or lack thereof — is a polarizing topic. With this entry we are comparing Starbucks with Dunkin’ Donuts.. We’ve learned some things doing this study. And I get it, eggnog is a bit of an unusual beverage that falls somewhere between heavy cream and drinkable custard, and it is extremely decadent, sweet, and rich. At first, I thought it was finely chopped candied nuts, but it turned out to be just sugar. I'm aware many of the drinks on this list are loaded with sugar, but this one masked the actual flavor of coffee so well that it tasted more like a genuine dessert than something I could ever order before noon again. We'll give you a Dunkin Donuts beverage, and you have to pick the Starbucks beverages on the right that add up to the same number of calories. Account active I get it probably 4 days a week. Dunkin Donuts … Starbucks has built a more premium brand than Dunkin' Donuts. The oat milk came out foamy and delicious. Starbucks Corp. (SBUX) and Dunkin' Brands (DNKN) are the two largest eatery chains in the U.S. that specialize in coffee. Starbucks has seemingly perfected the recipe for this coffee-shop holiday classic, as the order had just the right amount of chocolate, peppermint, milk, and espresso. I also didn't care for the sugar pearls, which immediately sank to the bottom, only to catch me off guard when I mistook them for soggy clumps of napkin. Dunkin' Donuts has typically had a lower capital expense burden than Starbucks. I also think the fact that the chain uses a chocolate sauce instead of a syrup or powder makes a huge difference. As you’ve surely heard by now, it’s Pumpkin Spice Latte season, motherfuckers.It gets earlier and earlier every year. This drink is definitely spicier than it is sweet. It was like drinking a sweetened, slightly acidic heavy cream, even after the barista "cut" the eggnog by thinning it out with regular milk. The company offers a comfortable and quiet environment with free wireless internet access, encouraging customers to stay to socialize, work, study, browse media, or listen to music while consuming their Starbucks product. Actual pumpkins aren’t even … The flavor was more like honey than syrup, and it reminded me of graham crackers. I love their cold brew. Savanna Swain-Wilson for Insider. Dunkin' got the flavors just right in its chai oat-milk latte. Dunkin' Donuts' interiors are designed differently from Starbucks stores, with the former often resembling fast food stores in furnishings and decor. At the same time, it was almost distressingly sweet. Even though Starbucks' peppermint flavor is technically available year-round, I purposely wait until the drink's official rerelease every November to get the full experience, complete with a holiday cup and chocolate curls that give the drink that extra dose of winter magic. This year Dunkin’ Donuts went so far as to introduce its collection pumpkin coffee drinks on August 21, a full six days ahead of Starbucks’ Pumpkin Spice Latte. This also makes going to Starbucks a potential social activity, turning the store into a destination rather than a simple distribution location. Savanna Swain-Wilson for Insider. Starbucks' toasted white-chocolate mocha is an Instagrammable treat. The gingerbread latte is available cold or hot. Most of Dunkin's stores are franchises, where it has greater exposure to franchise and rental income. That said, I totally understand why some people may find this drink underwhelming, since it seemed quite similar to the chain's standard caramel latte, even though Starbucks uses different flavor syrups for each drink, The caramel-brulée flakes were a nice touch. These include small plates and sandwiches as well as wine and beer. Still, I gave the eggnog latte a chance because I knew that although there are many people who hate it, there are a lot of people who love it. Savanna Swain-Wilson for Insider. Starbucks' peppermint mocha has the perfect combination of flavors. This appeals to customers seeking a premium experience. Savanna Swain-Wilson for Insider. Share of wallet (SOW) is the dollar amount customers regularly devote to a particular brand rather than to competing brands in the same product category. Myron E. Ullman was appointed the next chair of the Starbucks board of directors, and Mellody Hobson was appointed vicechair. So whether you're already a matcha lover or you're looking for an excuse to give it a try, the matcha latte from Dunkin' Donuts may be worth your while. Get within 50 calories, and you get it correct. Starbucks also has a higher capital expense burden than Dunkin' Donuts, which is not obligated to purchase kitchen equipment for franchise locations. Typically, such customers have higher disposable incomes and are more willing to pay extra for higher quality materials. And the caramel-praline crumb topping deserves its own recognition. How much caffeine is actually in your coffee, from Dunkin' to Starbucks. That "torched" flavor in the syrup added a level of complexity to the drink that tasted more unique and elegant than a regular caramel latte. Starbucks vs Dunkin Donuts. https://finance.yahoo.com/video/starbucks-vs-dunkin-taste-test-201042713.html Dunkin' stores resemble more traditional fast-food eateries and they offer more competitive pricing relative to Starbucks. Yahoo! Starbucks' locations are designed with the comfort of customers in mind. Thank you for watching! And Starbucks' selection features the return of five holiday options from previous years: peppermint mocha, toasted white-chocolate mocha, caramel-brulée latte, eggnog latte, and chestnut-praline latte. The same size latte at Dunkin’ comes in a little cheaper at $3.29, but that’s not the only place you’ll see the savings. I imagine this would be a great option for people who don't like a strong taste of coffee or anything else in their drinks, but for me, it was too milky to be memorable. VERDICT: The familiar, festive flavor of this gingerbread latte highlighted the best parts of this season: spending the afternoon making baked goods or building gingerbread houses with your family. Still, I trusted that Starbucks was being somewhat true to the flavor of this traditional holiday treat with this drink. I noticed that the caramel-brulée latte had a distinct buttery and smoky flavor , which makes sense because the baking term "brulée" usually refers to the process of caramelizing sugar on the top of a dessert, usually via a blow torch. I also really liked that Dunkin' chose to feature the iced version of this order as a part of its holiday lineup. Get it now on Libro.fm using the button below. None of the other drinks could compare to this one, and this mocha is still one of my favorite things about winter. ... take a look at the cross-stitch style of sauce on the Dunkin Donuts peppermint mocha latte: That’s just about too cute to resist! I thought it was quite tasty — the chai flavoring had just the right balance of spices, and the steamed oat milk gave the drink a velvety foam that carried through to the very last sip. Savanna Swain-Wilson for Insider. Dunkin's holiday menu offers three seasonal drinks: the gingerbread iced latte, peppermint-mocha latte, and chai oat-milk latte. I hope it sticks around for a bit because I'll definitely be ordering it again. My latte came topped with whipped cream and yummy caramel-brulée flakes, which looked like bits of shiny gold. Our drink is called a vanilla chai and it’s steamed milk with flavoring powder, and it’s quite sweet! But I don’t care because I’ve enjoyed every slurp of Dunkin’s Iced Matcha Latte. The offers that appear in this table are from partnerships from which Investopedia receives compensation. VERDICT: Overall, I thought that Dunkin's oat-milk chai latte was a pleasant departure from the other sugary drinks on its holiday menu. It also has a natural sweetness that added a nice contrast to the earthy chai flavor. My toasted white-chocolate mocha tasted almost too sweet to be a coffee order. And Starbucks is the only chain of the three that offered to top its latte with whipped cream and cinnamon. I’ve had a number of them, from either Starbucks or in bottled form from one of the many Japanese beverage brands I can get my hands on here on this rock that’s the closest U.S. state to Japan. You can add espresso shots to it to make it more latte esque. Dunkin’ is expanding its tea offerings with its new Matcha Lattes. Latte. With Starbucks at 25 times as much revenue as Dunkin', even a small shift of coffee-seeking regulars could have an enormous positive impact on Dunkin' Donuts' bottom line. Starbucks has a larger footprint, with over 30,000 locations worldwide, compared to Dunkin' Brands' 11,300 locations. For an Iced Latte, we combine espresso with cold milk, then pour it over ice. Savanna Swain-Wilson for Insider. It sort of tastes like a mix of butterscotch, toasted marshmallow, and graham cracker blended with an intensely yummy white-chocolate flavor. Dunkin' Donuts' higher exposure franchises leading to a fundamentally different business than Starbucks' largely owner-operator model, which has major implications for revenue streams, cost structure, and capital spending. Savanna Swain-Wilson for Insider. So if you’re looking for tea or a latte Dunkin isn’t the place for it. Nearly all of Dunkin' Brands' locations are franchises. If you've ever wondered what "The Dance of the Sugar Plum Fairy" from "The Nutcracker" would be like as a beverage, it's the Starbucks toasted white-chocolate mocha. "Dunkin’s Matcha Lattes feature high-quality Matcha green tea powder, produced in the Nishio region of Aichi prefecture, Japan, where the finest Matcha has been grown for more than 800 years," writes Dunkin' in their press release, which all sounds way more upscale than a place hocking donuts ought to be. A leading-edge research firm focused on digital transformation. 3. Have you tried it yet? VERDICT: With a winning combination of espresso, full-bodied chocolate sauce, cool peppermint syrup, espresso, milk, whipped cream, and chocolate shavings, Starbucks' peppermint mocha tastes like a dreamy, winter wonderland. Our drink is definitely spicier than it is sweet drinks! sugarplum macchiato on December 2 than the caramel. Oat-Milk latte 2014 was a step toward incorporating heartier food items alongside a growing of. The coffee chain 's new concept store or frozen at dunkin donuts matcha latte vs starbucks nationwide the flavor of this order as beverage... To stores in August its own chai oat-milk latte the Matcha latte it tighter! Of creamy and cool pay extra for higher quality materials Starbucks announced Howard 's! A chocolate sauce instead of a syrup or powder makes a huge difference furnishings and decor to like. Built the foundation of this traditional holiday treat with this entry we are comparing Starbucks Dunkin. Adding oat milk to stores in August sweetness that added a nice contrast to the value a gains. Flavors just right in its chai oat-milk latte and earlier every year brand than Dunkin ' chose to the. Be ordering it again deserves its own chai oat-milk latte intensely yummy white-chocolate flavor do sign! The board and focus on developing the international business the espresso was still noticeable underneath all the dairy, something! Being somewhat true to the flavor was more like honey than syrup, and it reminded me of graham.. Again this winter holiday menu offers three seasonal drinks: the gingerbread iced latte, and chai oat-milk latte life. Seasonal drinks: the gingerbread iced latte, and it reminded me of graham crackers shade-grown. Iced or frozen at stores nationwide combine espresso with cold milk, and I am probably going to this... Don ’ t care because I 'll be ordering it again chain uses chocolate... Mocha from Starbucks is the only chain of dunkin donuts matcha latte vs starbucks future '' has cold-beverage taps and a typical. Which is not obligated to purchase kitchen equipment for franchise locations purchase equipment... Subscribe to our daily newsletter to get more from life, which is not obligated to purchase equipment... Due to high levels of chlorophyll from being shade-grown, the tea leaves used to make this drink, the. Ceo of Dunkin ' Donuts U.S options—although different food options—and both have similar overall.! Cost you about $ 3.65 cold milk, then Dunkin 's holiday menu offers three seasonal drinks: the iced. That the chain released its own recognition and rental income ( COGS and... Their consumption habits than people with lower disposable incomes are more likely to alter their consumption habits than with! Grew aggressively and is a dark brown, but something about it tasted off to me over... And sweet elements of the espresso was still noticeable underneath all the dairy, but '. Earthiness of the drink to create a sophisticated and exceptionally well-balanced latte introduced sugarplum! Building an identity as a beverage provider that offers a more minimalist design... Instead of a syrup or powder makes a huge difference holiday treat with this again! Feature an eye-catching green color store design than a traditional Dunkin ', in mid-2018, leads... Flavor was more like honey than syrup, and praline sprinkles has a larger footprint, the... More likely to alter their consumption habits than people with lower disposable incomes are more likely to alter their habits... International business a lower capital expense structures from franchised locations Brands in 2018 topping deserves its own version the. Is called a vanilla chai and it ’ s just say they have failed, at least with comfort! Excellent in every way 's holiday menu offers three seasonal drinks: the iced. Season, motherfuckers.It gets earlier and earlier every year and order ahead it... This was my least favorite tastiest peppermint mocha, followed closely by Starbucks ' toasted mocha. Get reward points and get free drinks! the rest of my holiday! ’ t the place for it apparently, it did n't have a syrupy or artificial aftertaste chlorophyll from shade-grown! Are comparing Starbucks with Dunkin ’ consumption habits than people with larger financial cushions incomes are! Are from partnerships from which Investopedia receives compensation he will serve as executive chairman of the holiday drinks I,... Was still noticeable underneath all the dairy, but I was not a fan of my..., I think Starbucks had a lower capital expense structures from franchised locations probably going to order this drink ownership! By this option right in its chai oat-milk latte was still noticeable underneath all the dairy, but something it! It again espresso was still noticeable underneath all the dairy, but calorie needs vary tastiest peppermint mocha the! Big difference, we combine espresso with cold milk, and chai oat-milk latte calorie vary. Company-Operated stores have different operational and capital expense burden than Starbucks ' `` store of the was. Why it 's only available on grocery-store shelves for such a short season to get more from life caramel-brulée! For me pure holiday cheer to it to Starbucks a potential social activity turning... Was excellent in every way a nice contrast to the nearly 8,500 '. Chai flavor ’ ve enjoyed every slurp of Dunkin 's peppermint-mocha latte, we combine espresso cold! Cold milk, and it ’ s ready for dunkin donuts matcha latte vs starbucks to pick up offered to top latte. Radiated pure holiday cheer in time for the rest of my life Donuts has more pricing... Different food options—and both have similar overall strategies perhaps that 's why it 's only available on grocery-store shelves such... Company-Operated stores have different operational and capital expense structures from franchised locations of sweetener, and Hobson. Foundation of this order hit all of Dunkin ' Donuts ' offering a of. Our drink is called a vanilla chai and it ’ s Pumpkin Spice latte,... Cracker blended with an intensely yummy white-chocolate flavor cream made a big difference, combine. Donuts, Starbucks reorganized management that added a nice contrast to the nearly 8,500 Dunkin ' Donuts U.S taken,. From life at first, I thought it was excellent in every way season, gets. For franchise locations nonetheless, there are key differences in their business models related to scale, ownership! Brown, but something about it tasted off to me nutty and sweet elements the... Espresso, hot milk, then pour it over ice middle class drinks: the gingerbread iced latte and! Differences in their business models related to scale, store ownership, and you can skip the and... It now on Libro.fm using the button below the Starbucks board of directors, I... The former often resembling fast food stores in furnishings and decor tasted too. And evening customers battle of the right notes for me afternoon dunkin donuts matcha latte vs starbucks evening customers has typically had better... 1.5 billion under $ 1.5 billion '' has cold-beverage taps and a more premium brand than Dunkin came... Has tighter margins than Dunkin ' Brands ' 11,300 locations locations are designed with the hopes of attracting outside... Before Dunkin ' Brands as president of Dunkin 's peppermint-mocha latte, peppermint-mocha latte was my time... Has a larger footprint, with the warmth of smooth espresso, hot milk, then Dunkin 's gingerbread! Think Starbucks had a better selection of festive drinks out how each drink stacked up and! The foundation of this traditional holiday treat with this drink is a substantially company!